Ddakji

Play The Famous Ddakji Game from Korea!

2022

Ddakji was created based on the famous traditional South Korean game using folded paper tiles. When Snapchat approached us, they wanted a game that touched Korean culture fans in Indonesia. One of those games is Ddakji, popularized by the famous series Squid Game.

madebyhumans ported the experience of playing a Ddakji by using a blinking mechanism based on target so that it is accessible for everyone.

Client: Snapchat

Agency: SCGI

Platform: Instagram

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madebyhumans Studio

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